MARKET RESEARCH FOR CAR-RENTAL CONCEPT
Descrição da oferta de emprego
--- *Résumé du projet:* *Permis Malin* est un service de *location de voitures à double commande* destiné principalement aux jeunes conducteurs ( ans) et à ceux ayant déjà effectué 20 heures de conduite dans une auto-école.
Le but est de leur offrir une alternative flexible et abordable aux auto-écoles classiques pour qu'ils puissent continuer à s’entraîner, se perfectionner ou obtenir leur permis dans un cadre sécurisé.
Le service sera proposé via la plateforme *Getaround* (location entre particuliers), où les clients pourront réserver des *Renault Clio neuves*, équipées de doubles commandes pour une conduite en toute sécurité.
Les clients devront remettre l’essence après chaque utilisation.
Le tarif est de *20 € de l'heure*, avec un forfait de *10 heures à 15 € de l’heure* pour les réservations longues.
*Objectifs du projet:* - Attirer des jeunes conducteurs et des personnes ayant déjà passé 20 heures en auto-école.
- Offrir une solution plus flexible et moins coûteuse que les auto-écoles traditionnelles.
- Proposer des voitures récentes, fiables, et sécurisées pour une expérience de conduite optimale.- Fournir des tarifs compétitifs et des forfaits attractifs.
*Besoin d'étude de marché:* Je recherche un freelance pour réaliser une *étude de marché* afin de mieux comprendre la demande pour ce type de service dans la région de *Metz et Amnéville*, identifier les concurrents locaux, évaluer les attentes des clients potentiels, et déterminer la viabilité du projet.
--- *Points clés à inclure dans l’étude de marché:* 1.
Taille du marché et potentiel de croissance pour la location de voitures à double commande.
2.
Profil des clients potentiels (âge, besoins, comportements).
3.
Concurrence locale (auto-écoles, autres services de location de voiture).
4.
Demande pour des solutions flexibles d'apprentissage de la conduite.
5.
Tarification et services attendus par les jeunes conducteurs.
Tradutor de Francês Pesquisa de Mercado Pesquisa ID do Projeto.
# Sobre o projeto 2 propostas Aberto para ofertas Projeto remoto Ativo em 1 hora atrás
Detalhes da oferta
- Indeterminado
- Em todo Portugal
- Indeterminado - Indeterminado
- 03/01/2025
- 03/04/2025
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