FURNITUREPRO SALES & CUSTOMER INSIGHT ANALYSIS
Descrição da oferta de emprego
Here’s a summary of the key requirements and steps for completing it.
### Case Study Objectives.
1.
**Sales Performance Analysis**.
- **Monthly and Quarterly Trends**.
Analyze sales growth on a monthly and quarterly basis, including year-over-year comparison.
- **Regional, Segment, and Category Insights**.
Identify regions, segments, and categories with high or low sales compared to previous years.
- **Product Returns**.
Determine which products are most returned, with their category and region.
- **What-If Analysis**.
Allow users to input discount percentages to forecast profit.
- **Pareto Analysis**.
Enable functionality to show the percentage of total sales contributed by a selected percentage of top customers.
2.
**Customer Analysis**.
- **RFM Segmentation**.
Perform RFM (Recency, Frequency, and Monetary) analysis to classify customers into segments such as low, medium, and high value.
- **Customer Segmentation and New Customer Insights**.
Analyze new customers from , including their sales, quantity purchased, and discounts.
- **Top Salespersons by Segment**.
Identify the top-performing salespersons by state and city, showing their sales and average discount percentage.
### Key KPIs and Views.
- **Total Sales**.
(Sales - Returns) - **% Target Achieved**.
Sales target completion status for each region/state.
- **% Margin**.
Profit/Sales Amount ### Instructions.
- **Data Preparation**.
Use **Power Query** for data transformation, cleaning, and joining.
Avoid creating new columns outside of Power Query.
- **Visualization**.
Include visuals for sales trends, target analysis, customer segments, and Pareto analysis, ensuring interactivity and clear insights.
- **Bonus**.
A scoring metric for potential customer targeting and retention.
### Evaluation Parameters.
Your submission will be assessed based on.
- **Data Visualization**.
Clarity, impact, and design of visuals.
- **Data Modeling**.
Proper data relationships and structure.
- **DAX Functions**.
Usage and efficiency of DAX for calculations.
- **Interactivity**.
Interactive features, like What-If analysis and filtering.
- **Business Insights**.
Quality of insights, especially the top 5 insights for the year-end client meeting.
- **Completeness**.
Ensuring all tasks and insights are covered comprehensively.
Let me know if you need any specific help with Power BI features, DAX functions, or visualization ideas.
Análise de Negócios Elaboração de relatórios Research Writing Análise estatística Estatísticas ID do Projeto.
# Sobre o projeto 10 propostas Aberto para ofertas Projeto remoto Ativo em 5 minutos atrás
Detalhes da oferta
- Indeterminado
- Em todo Portugal
- Indeterminado - Indeterminado
- 01/11/2024
- 30/01/2025
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