CATEGORY DEVELOPMENT & INSIGHTS LEAD
Descrição da oferta de emprego
join us as the next Category Development & Insights Lead.
 Working with inspiring and experienced colleagues, you'll find that the atmosphere in our office in Lisbon is informal and engaging.
With an active, get-things-done culture, this is a place where your dynamism and agility will make a difference.
 Your mission.
As part of the Demand Acceleration (DX) department, you will drive strategic initiatives across multiple channels (Hypermarkets, Supermarkets).
You will leverage consumer insights, market trends, and competitive analysis to optimize assortment, placement, and revenue growth, collaborating cross-functionally to enhance the shopping experience and identify new opportunities.
Responsibilities Your day to day with us.
Integrate consumer, shopper, category, customer, and financial insights to develop data-driven category strategies and compelling sales stories.
Conduct deep category and business analysis, identifying opportunities and risks to drive growth solutions.
Lead the creation of a 3-5 year customer-centric growth roadmap to strengthen market positioning.
Manage the WCCE process (Discovery, Big Bets, T2T, and Growth Summits) to enhance collaboration with top customers.
Lead SKU (Stock Keeping Unit) rationalization, facings vs.
variety analysis, OOS analysis, and planograms to improve in-store execution.
Partner with retailers to optimize store layouts, ensuring maximum product visibility and an improved shopping experience.
Work closely with Brand, Trade & Shopper Marketing, and Account teams, supporting innovation and commercial strategies.
Oversee consultants and research agencies, ensuring high-quality execution aligned with business needs.
Qualifications What will you need to succeed? 3+ years of experience in the following areas.
Key Account Management, Category Development, Shopper/Consumer Insights, or similar.
Cross-functional expertise, with the ability to manage internal and external teams effectively.
Strong analytical skills.
Experience using insights tools such as Nielsen, Spaceman, Circana (SONAE loyalty data), and EMNOS ANALYZER (Pingo Doce tool), is a plus! Experience Power BI is a plus.
Fluency in Portuguese and English; Spanish proficiency is a plus.
Donât worry if your experience isnât a perfect match - if youâre excited about the role, weâd love to hear from you! Â Â What makes us different? Hybrid working model.
combination of remote and collaborative office experience to enable innovation Flexible work schedule Variety of benefits to support your physical, emotional and financial wellbeing Professional growth possibilities & learning opportunities Volunteering opportunities to help external communities Space to be you to promote our Diversity & Inclusion strategy Being you at PepsiCo.
PepsiCo is an equal opportunity employer, we foster the inclusion of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability.
 Planet + People.
PepsiCo Positive (pep+) is how weâll transform the way we create value by operating within planetary boundaries and inspiring positive change for the planet and people in the global food system.
Detalhes da oferta
- PepsiCo
- Em todo Portugal
- Indeterminado - Indeterminado
- 14/03/2025
- 12/06/2025
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